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CV

Success through kindness, coffee, and hard work.

Overview

Hello! 👋

I'm a creative professional dedicated to delivering impactful, authentic content and social media strategies, compelling writing, and successful community building and management.

As a freelancer, I currently serve as the lead Social Media Manager and Strategist for various games at Twin Sails Interactive, an indie video game publisher.

I focus on building engaging and sustainable communities, with a proven track record in social media strategy, content creation and copywriting.
Previously, as a Customer Support Specialist, I developed skills in crisis management and effectively handling expectations and feedback from engaged players.
In my previous roles, I also gained extensive knowledge in marketing, including content marketing, brand management, benchmarking, and communication.

Up for a chat?

Hit me up anytime to talk games, communities, marketing, or even the best chips flavours!

Key Skills

Social Media _ Copywriting _ Strategy _ Marketing _ Communities _
Content Strategy _ Content Creation _ Brand Management

Languages

French: Native
English: Bilingual

Norwegian (bokmål): Professional Competency

Work History

January 2021 - Present

Social Media Manager & Strategist 
Community Manager

@Twin Sails Interactive

 

  • Designed and executed global social media strategies across 1M+ players, achieving a 140% increase in followers and engagement across X (Twitter), Instagram, Facebook, Reddit, TikTok, Steam and Discord, including content calendars, CRM and marketing campaigns.

  • Developed and implemented tone of voice and community growth strategies for 10+ video games: Bloomtown gained 23k Twitter followers pre-release, Gloomhaven achieved ~58M Steam blogpost impressions, News Tower’s Discord grew from 0 to 3k members.

  • Created visual and written content that regularly had engagement in excess of 1k likes, comments and shares.

  • Developed, managed, and nurtured communities for games in every part of the development cycle, from alpha to post-release.

  • Collaborated with cross-functional teams to develop and execute communication strategies, including trailers, developer diaries, livestreams, and community events.

  • Analytics and reporting: Utilized analytics tools to track community sentiment, engagement metrics, and campaign performance, optimizing strategies for maximum player retention and satisfaction.

  • Moderation: Implemented and improved reporting and moderation systems to ensure healthy, positive, and inclusive community environments.

  • Tracked community sentiment and engagement to maximize player retention and identify pain points.

  • Oversaw the strategy and brand consistency of numerous Twin Sails-related items across various platforms.

May 2020 - January 2021

Customer Support Specialist & Coordinator
@Twin Sails Interactive

 

  • Doubled (+100%) customer satisfaction during my role as a customer support specialist.

  • Monitored and responded to player reviews and inquiries for 15+ games across Helpshift, Discord, Microsoft Store, PlayStation Store, Google Play Store, Apple Store, and Steam.

  • Reporting and Analysis: Compiled weekly community sentiment reports, identifying key trends and feedback.

  • Crisis management: Responded promptly to player issues, providing effective solutions and maintaining an active and open communication.

  • Produced and maintained technical and user-friendly FAQs for 10+ games.

February 2018 - February 2020

Digital Marketing Consultant
Freelancer
 

  • Produced targeted copy and content for marketing campaigns and industry events.

  • Implemented website and social media optimizations, resulting in a significant increase in brand awareness.

  • ​Conducted brand audits, market research and prospect studies to inform marketing strategies.

  • Brand Voice and Overhaul: Repositioned and refreshed brand identity, tone of voice, purpose and mission.

  • Website creation: Developed and launched a fully functional company website.

March 2016 - May 2017

Learning Experience Designer / Instructional Designer
@KTM Advance
 

  • E-Learning and Serious Games: Successfully designed and developed a comprehensive suite of instructional materials for 10+ large-scale corporate training programs.

  • Created and implemented multimedia and gamified instructional courses in a way that maximized the effectiveness, efficiency, and appeal of the learning process.

  • Developed a series assessments, including polls and surveys, to measure learner progress and course completion.

  • Conducted weekly client consultations to gather insights, address concerns, and align project goals with client expectations.

  • Some of my projects include:
    → “Working in a Multicultural Work Environment”, for 90k+ employees at Total
    → “Discover Dubai”, for Dubai's Department of Tourism and Commerce Marketing
    → “Anti-bribery and corruption training”, for 14k+ employees at Swiss Re
    → “Gas emergency training”, for 7k+ employees at GrDF

Education

2013-2015

Master's Degree - Management, Sustainable Development and GIS
@ Sorbonne University in Paris
 

  • Classes in Management, Geography, Sustainable Development, Economy, Business, GIS, Law.

  • Graduated with First Class Honors.

Technical Skills

Platform Proficiency
Twitter, Facebook, Instagram, TikTok, YouTube, Discord, Steam, LinkedIn


Content Creation and Editing
Canva, Photoshop, DaVinci Resolve

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Social Media Analytics
Facebook Insights, Meta Business Suite, Twitter Analytics, TikTok Analytics

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Project Management
Office Suite, Google Workspace, Trello

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Moderation
Twitch, Steam, Discord and YouTube moderation tools

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Customer Support
Helpshift, Jira, Discord

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Sentiment analysis
 

Reporting and documentation

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AI tools

ChatGPT, Gemini, Canva AI (Magic Design)

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